social media marketing
Effective social media marketing at its finest
ISG has a proven history of successful social media campaigns. We can put your brand on the social map, define an effective strategy, manage your online reputation, and generate business.
Find out what people are really saying about you. At ISG, we analyze visitor engagement and your overall brand sentiment trends across all major social media channels.
Maximize your social media opportunities:
- Provide valuable demographic and behavioral customer data
- Identify appropriate, efficient social platforms
- Set goals and measure the metrics that matter
- Creative design and development
- Integrate social media into your website
- Boost your SEO and SEM efforts
- Drive traffic to your website
- Increase brand awareness
- Automate activities and communications
We thoroughly manage your social media initiatives:
- Analyze engagement levels and brand sentiment
- Track behavior and conversion rates
- Identify peak conversion opportunities
- Continually optimize initiatives
We can tap into hidden resources
Your brand’s sentiment on social media sites can appear in Google search results for years. When ISG manages your brand’s social media, we tap into hidden sources, which may be harming your bottom line (even private conversations on social networking sites). We can provide your company with honest feedback so you can stay in control and rectify any negative postings. With our services, you can even monitor posts from your employees to ensure cohesive, positive branding.
Social Media Optimization (SMO)
In today’s competitive market, you need to optimize more than just your website. Search engines are integrating social media results into their search results. Establish a solid social media foundation and presence to improve natural traffic to specific social channels with ISG.
Consumer behavior, opportunities, lead conversion, ROI – we track it all
It’s more than just “Likes” with us. We benchmark data upfront - brand impression, your consumer’s interest in your coupons/promotions, key contacts inside your network – to measure the impact of your social media campaigns over time. We track how consumers find your social media, where they navigate afterwards, and how they interact with your campaigns and improve your bottom line.
ISG Services Include
- Full-Service Online Marketing Campaigns
- Inbound Call Generation
- Media Buying
- Creative Strategy
- Website Design & Development
- Search Engine Optimization
- Lead Routing, Reporting & Analysis
- Email Marketing
- Online Surveys
- Proof of Concept
- Regional & Local Campaigns
- International & Multilingual Campaigns